If your current school/alma mater or a school in your area is hosting or participating in a dual or tri meet this indoor or outdoor season post it please.
Did your XC team have a single dual or tri?
I remember a few seasons ago UCLA T&F had a tri against Texas and Arkansas and duals against USC, Tennessee, and Oregon. That is a ton of meets in addition to the Invites, Relays, Pac 10s, Regionals, and NCAAs.
It does however provide an opportunity for people associated with the school to come and see the program or to read about a win or loss.
Just reading the front page article with Floreal makes me kind of crazy. Do we really need to bring back the Kentucky Relays? How about a Louisville vs Kentucky match up during indoor? just like the outdoor Border war with Indiana. Programs need a better approach.
Host a dual with your rival. How about a home and home in the same season?
Host a high school meet. Get your team out to volunteer, give back and encourage growth from smallest levels.
Host a twilight with a limited schedule. Keep it short and sweet.
Runners are sociable and good students. Invite classmates, professors, athletes from other teams and advertise around your town and at the local high schools. Grass roots man.