The new Peter Rabbit film is facing a boycott over a scene in which a gang of bunnies attack a man with blackberries, knowing he is allergic to them.
Several groups representing allergy sufferers have condemned the scene, prompting the hashtag #boycottpeterrabbit on social media.
Australian group Global Anaphylaxis Awareness and Inclusivity (Globalaai) has created a petition asking distributor Sony Pictures to apologise, saying the film “mocks the seriousness of allergic disease and is heartbreakingly disrespectful to the families of those that have lost loved ones to anaphylaxis”.