The final nail in the coffin for me was last December when, after previously talking about how he doesn't like treadmills and doesn't use them for training, he started shilling for NordicTrack. I've got nothing against treadmills and use them all the time when it's too hot out or I need to get some vert. But after months of losing touch with what used to make his vlogs relatable, seeing how easily he could be bought by a product he supposedly didn't believe in was what finally did it.