Let me CHIME in here, since I am MORE than qualified to comment on this based on my experience with CrossFit Games and what people really want to watch.
I would differentiate between men and women. Make women's more about aesthetics and men's more about SURVIVAL skills.
My simplified line-up:
Men
100m
400m
Javelin (on target, e.g. bulls - obviously not real ones)
long jump over stream (those who fail will splash in there)
high jump up over solid bar with pullup
Women
100m
200m
400m
high jump
pole vault
Sorry, no distance events.