Do you do anything to get psyched for a race? Do you try to play head games with your competition? Bill Russell said he knew how to get in Wilt Chamberlain's head. Wilt knew he was there and when that happened, it was all over. Arnold said he would do the same thing to the other bodybuilders before a major pose down. (Not sure how that one works). Sugar Ray Leonard said he always liked for an opposing fighter to be asked the standard question of, "What are your plans if you lose to Sugar Ray?" If the fighter answered the question, then Sugar Ray knew he had the other guy beat mentally before he stepped in the ring because he was already thinking of losing.