My wife and I were debating how much we think NBC is paying Carrie Underwood to churn out the Sunday Night Football song week after week. We thought a simple Google search would clear up the impasse, but none of the articles provided substantial information.
So, how much does NBC shell out to Carrie each week? 1 million dollars per show? Does she come up with the lyrics?
The conversation took another turn towards other TV commercial celebrities, like Flo from Progressive and Jake from State Farm and the Geico Gecko. Is the real question how much those people are making? Who is making the smarter business decision, the companies hinging their marketing campaigns on real mortal personalities or the ones choosing a totally replaceable CGI squad and a phony Kiwi Gecko? Feel free to weigh in all things TV money.