Global Bodybuilding 'GURU' Joe Weider sold the 'muscle' magazine side of his 'fitness' businesses for over $200m. He made much of his money and name by having photographs on many pages of his magazines of one of his 'contracted athletes' such as Sergio Oliva:
https://cbschicago.files.wordpress.com/2014/11/sergio-fdb.jpg
and a full page advertisement of a protein powder or weight gain powder from a supplement company(also owned by Weider under a different name) on the opposite page!
The inference being, if you train like 'Sergio' and take this protein powder supplement you could look like Sergio !
Unfortunately, for the millions of young and not so young men worldwide who did buy the very high profit margin product, often for years, Joe forgot to tell his readers that Sergio and all the other champion bodybuilders he had under contract, in addition also took industrial scale amounts of extremely powerful anabolic steroids, which they freely admitted to after retiring, in order to develop their physiques.
My own experiences of weight training(naturally) with National/European level bodybuilders and weightlifters for over a decade parallels Harvard Medical Prof Harrison Pope's view: If you take any individual off the streets and put them on an intensive bodybuilding regime for a 18 months while cycling courses of anabolic steroids, they will develop much more muscle, size and strength, than if they trained naturally for 20 years!
Regarding physical strength it is interesting to note from observing elite level olympic weightlifters, that the human body is able to generate most of the strength it will ever possess while we're still teenagers. Have look at the olympic weightlifting junior and senior world records - astonishingly, the junior(teenage years) world records average only 3% less than the senior(any age) world records. Suggesting the human body is capable of generating close to 97% of all the strength it will ever likely achieve while still a teenager.
This is one of the reasons why China, Eastern European and the old Soviet satellite states are increasingly targeting pre teen youngsters with athletic 'potential' for professional coaching - it is clearly paying off as China now has 8 year olds capable of Clean and Jerking 75Kg and, 13 year olds weighing under 8 stone capable of lifting more than the best elite level steroid fuelled cross-fitters weighing around 16 stone.