Fernando Cabada Charging $400/month for Personal Coaching

If you run a 2:11 thon I am pretty sure you are qualified to charge $400 a month coaching. Dumb$hit

I heard Cabada offered to coach LUKE PUSKEDRA. Wanted to charge the 400 dollars. If he did would Cabada give the money back or keep it?

wejo wrote:

Say he only spends 2 hours a week per client. That's still 8 hours a month. That's $50 an hour for Fernando.

What's a golf lesson or tennis lesson costs for an hour? $40-$150?

What's a massage? $50-$70?

Those are just run of the mill rates. If you got a golf lesson from a famous instructor it would cost a ton more.

THIS!

When you break it down like this, it does--in fact--put things in perspective.

Think about your own life. What do you do for a living & how much is it worth? How much do you get paid an hour? What is your time worth? Ever think about what you would or would not do for X amount of money (esp. in your free time)?

Think about your field of expertise, what would you charge someone if you were to help him/her in your free time & on the weekend? $25 an hour? $30 an hour? Now, are you one of the best in the country in your field of expertise? Do you have a name/reputation?

For example, I could make some extra money tutoring English (reading & writing) or even SAT Prep, but my rural location simply would not or could not support what I think my free time is worth...so I don't do it.

Meanwhile, I have friends who are in a more suburban area (a mere 60+ miles away) & they charge nearly 3 times the going rate than where I am!

wejo wrote:

Say he only spends 2 hours a week per client. That's still 8 hours a month. That's $50 an hour for Fernando.

What's a golf lesson or tennis lesson costs for an hour? $40-$150?

What's a massage? $50-$70?

Those are just run of the mill rates. If you got a golf lesson from a famous instructor it would cost a ton more.

Wejo, I'm going to refer you to this price list...

Hudson (Cabada's Coach): $75/month

Hansons: $200/month

Jack Daniels (Run Smart Project): $250/month

McMillan: $250/month

Mark Hadley: $125/month

Pete McGill: $150/month

Pros Marathoners who offer coaching:

Jeff Eggleston (2:10:52): $110/month through Revolution Running

Ryan Vail (2:10:57): Not sure about the price here

Fernando Cabada (2:11:36): $400/month

Matt Llano (2:12:28) and His Coach: $250/month through McMillan

Andrew Lemoncello (2:13:40): $250/month also through McMillan

It's not about whether $400/month is a reasonable price for the services in a vacuum. It's about whether it's a reasonable price compared to the going market rate for personal coaching.

You use golf instruction as an example... if I wanted a golf lesson and I had the choice between two instructors with equal qualifications offering the same service, I think I'd go with the instructor offering the better value. I certainly wouldn't pay an extremely inflated price for one instructor if that instructor's instructor was offering the same service for significantly less (Hudson). And I certainly wouldn't pay Phil Mickelson 4 times what I would pay Tiger Woods all other things being equal.

I will be the first to say I don't know anything about his coaching experience. However, I do know you can't use his athletic progression as a factor that determines his ability to coach. Sure you can find plans out there that are cheap, but if you want full access coaching I've seen up to $350 per month (Hanson's) and we've charged $300 a month for certain athletes that required a lot of attention. $400 a month may seem expensive in the running community until you look at cycling for example where I've seen non pro's pay $1,500 per month. Yes $1,500 per month!!If he spends 5 hours a week over a month's time he is only making $20 per hour which isn't unreasonable. If an athlete requests in person supervision of workouts, daily phone calls, or you to be present at races than there is going to be a higher fee involved. If other coaches advertise unlimited interaction for $100 than they are doing themselves a disservice unless they feel like they are only worth minimum wage or even less if the athlete take up a lot of their time. If he finds a few athletes to sign up for the $400 a month plan that he set the price accurately regardless of the original posters negativity. Good luck at Chicago Fernando!

Working Stiff wrote:

Guy with no coaching experience and results that have stagnated or gotten fractions of a percentage better over the last 10 years is charging a hilariously high price for his services.

http://www.cabadatrainingsystems.com/new-page

Hey! An hour phone consultation will only run you $100!!! That's a great deal!

Cabada PR Improvements:

Marathon: 2006 - 2:12:27, 2014 - 2:11:36 (51 second improvement in 8 years)

Half: 2006 - 1:02:45, 2014 - 1:02:00 (45 second improvement in 8 years)

10K: 2005 - 29:01, 2015 - 28:32 (29 second improvement in 10 years)

5K: 2006 - 13:34, 2014 - 13:55 (a bit slower)

So you're saying I can get 30-50 seconds faster in every event and all I have to do is pay $400 a month and work my ass off for 10 years? Definitely signing up!

0/10 You should have stopped while you were actually bringing forward reasonable points.

Niyonbongo wrote:

Blahbaba wrote:

Consider what people will pay for "nobodys" to coach them or for "nobodys" to be their trainers, I don't think $400 is to steep for a "Named guy", who is actually still running.

I know, personally, a "nobody" who has coached a sub 2:10 Marathon runner who has placed in the top ten at both the Olympics and Worlds.

I would much prefer to be coached by a "nobody" who knows what he is doing and is dedicated to his athletes than some big name who is "coaching" 100 people online and for whom I am just another one.

True. I went to "Named guy" (considering what you call named, there are a lot of better runners) running clinic and did not really learn anything. I could have watched a video for free and saved money. If it was a really big name runner like Meb or somebody it may be worth it. I would rather pay someone that actually puts in an effort.

So if it's too expensive, don't pay for it! Simple market economics...clearly if $400/mo was too much he wouldn't charge that much since nobody would be paying.