Just checked the rules...this race is basically an exhibition, now.
Rule 1: Each competitor drinks four cans of beer and runs four laps on a track. (Start - beer/lap, beer/lap, beer/lap, beer/lap - finish).
It IS on a track. A car racing track.
In on a technicality.
Flotrack just tweeted that they are ready to go and beermile.com certified.
Flotrack @Flotrack · 23m 23 minutes ago
Track is measured and http://beermile.com certified, see you tonight at Circuit of the Americas #FloBeerMile