Their website's little animated lower leg demo certainly flies in the face of the science that I have gotten to know. When they add the insert, the arch appears less efficient in producing energy. If we pack ouselves in bubble wrap, I'm sure we wouldn't get injured, but it certainly may impede our athletic efficiency:
February 10, 1987
SCIENCE WATCH; FOOT'S ARCH PERFORMS BETTER THAN RUNNING SHOE
LEAD: BRITISH experimenters have discoverered that the arch of the human foot compresses and recoils like a spring, providing a significant amount of the energy used in running.
BRITISH experimenters have discoverered that the arch of the human foot compresses and recoils like a spring, providing a significant amount of the energy used in running.
On impact with the ground, the foot stores some energy in the flattening arch, releasing it again in a surprisingly efficient elastic recoil. As a result, the researchers report in the journal Nature, a person running is somewhat like ''a rubber ball bouncing along.''
Over the last few decades, researchers have discovered that the physics of walking and running is a complicated business. The new findings, by scientists at the University of Leeds and St. James University Hospital in Leeds, are part of a growing understanding of the mechanics of particular muscles and tendons, as well as the overall dynamics of the moving body.
The researchers conducted their experiments by applying stress to amputated feet, and they compared their results to measurements of films made of a man running barefoot across stone. They find that all of the ligaments that make up the arch of the foot contribute to the springlike function.
As calculated by the Leeds group, the efficiency of the arch in storing and returning energy falls short of an ideal running track. But it turns out to be considerably superior to even expensive running shoes.