What does the OneOne in the Hoka brand stand for?

Lol no you peasant. The hipsters say "Hoka Eleven"

bruhski wrote:

Lol no you peasant. The hipsters say "Hoka Eleven"

Exactly

bruhski wrote:

Lol no you peasant. The hipsters say "Hoka Eleven"

Visionary.

"Hoka One One" is a Maori phrase which roughly translates to "time to fly." It's actually meant to be pronounced "o-nay o-nay" but it's hard to get that across from the spelling, so the company has basically changed it to sound like the number one.

thebiglay wrote:

"Hoka One One" is a Maori phrase which roughly translates to "time to fly." It's actually meant to be pronounced "o-nay o-nay" but it's hard to get that across from the spelling, so the company has basically changed it to sound like the number one.

I don't know if this is true or not, but I hope it is.

11

"Hoka" means 7 in Polynesian. Translated into English, Hoka OneOne literally means "I'm running to 7-11 to get a Slurpee."

It refers to carnal knowledge of a burro or donkey.

The shoes are named after the Maori language phrase meaning "flying over the earth".[

They just need to drop the One One and call them Hoka.

XI is correct

You've fallen prey to their marketing. Hoka just thought OneOne sounded cool, so they made up that meaning to sell shoes.OneOne actually just means "soil" in Maori. Seriously.http://www.teara.govt.nz/en/oneone-soils

thebiglay wrote:

"Hoka One One" is a Maori phrase which roughly translates to "time to fly." It's actually meant to be pronounced "o-nay o-nay" but it's hard to get that across from the spelling, so the company has basically changed it to sound like the number one.

One one means 11. That is the age that their top athlete, Manzano, stopped growing.

Close. It's actually the number of U.S. and Olympic medals he has won over 1500m:https://en.wikipedia.org/wiki/Leonel_Manzano

Uh huh wrote:

One one means 11. That is the age that their top athlete, Manzano, stopped growing.

4 feet One One

GRV4 wrote:

You've fallen prey to their marketing. Hoka just thought OneOne sounded cool, so they made up that meaning to sell shoes.

OneOne actually just means "soil" in Maori. Seriously.

http://www.teara.govt.nz/en/oneone-soils

thebiglay wrote:

"Hoka One One" is a Maori phrase which roughly translates to "time to fly." It's actually meant to be pronounced "o-nay o-nay" but it's hard to get that across from the spelling, so the company has basically changed it to sound like the number one.

That's bad marketing if they think OneOne sounds cool. Nothing about that brand indicates cool.

Also, just learned Oiselle is pronounced "wa-zell".

thebiglay wrote:

"Hoka One One" is a Maori phrase which roughly translates to "time to fly." It's actually meant to be pronounced "o-nay o-nay" but it's hard to get that across from the spelling, so the company has basically changed it to sound like the number one.

If true, this is a big relief. I was afraid it might be something pretentious......

Well, I feel sheepish...

GRV4 wrote:

You've fallen prey to their marketing. Hoka just thought OneOne sounded cool, so they made up that meaning to sell shoes.

OneOne actually just means "soil" in Maori. Seriously.

http://www.teara.govt.nz/en/oneone-soils

thebiglay wrote:

"Hoka One One" is a Maori phrase which roughly translates to "time to fly." It's actually meant to be pronounced "o-nay o-nay" but it's hard to get that across from the spelling, so the company has basically changed it to sound like the number one.