Thanks Shawn H and coach b money! My original concept wasn't to provide a book that was groundbreaking, as you noted coach b, but rather to create a book that explains to all runners what's going on in our bodies when we do different types of training--as well as to deal with facets of training like recovery, fueling, injury prevention, etc. Oh, and to do it with lots of photos, lol! And lots of fun sidebars and tables, so that you can just skim if you want, just find things that interest you.
Seriously, my experience as a coach and athlete in this sport for four decades isn't that runners fail to achieve their potential because they're missing that one groundbreaking workout that will put them over the hump; it's that they fail to achieve their potential because they don't know how to put the training they're familiar with to proper use. It's because they get into counterproductive arguments about whether "volume" or "intensity" (mileage versus speed/pace) is more important, instead of figuring out how to use both to their advantage. And how to incorporate a variety of different types of workouts to best build whole-body running fitness.
The truth is that the vast majority of us runners can get a LOT better by following simple training programs governed by simple principles. BUT getting us to do that can be a VERY complicated process. Double lol!
It's funny, but my favorite two parts of the book personally were the ones that most readers will probably take for granted. I love the injury-prevention table at the end, which lists 40 common injuries and exercises to help prevent them (with page numbers for the photo-instruction for the exercises); that table represents 4 decades of getting just about every injury in the book, suffering some of them for years, and finally discovering exercise options that helped (although, fear not, I had a couple physical therapists with athletic backgrounds go through them before publishing), like the towel toe curls and big toe taps for plantar fasciitis, or downhill running for quad soreness, or heel dips for Achilles tendinosis. And the second part I liked was the layman's glossary at the end, with simple definitions for all the science-y words in the book and for concepts/words that we runners think we all know but really sometimes don't. I've always hated reading running books, getting introduced to a word early, then running across it later in the book, but having forgotten what it meant! ;-)
Okay, enough of the shameless self-promotion.
Look, I hope the book works for a lot of runners out there. And I know that some people--many runners on this board probably--will find fault with it for a number of reasons, too. As a writer, you have to accept that there will be negative feedback: that some people simply won't like what you've created, some of them very vocally. But the finished product represents two years of my life. And while I'm very glad it's over, I'm also very glad I did it.
If you're interested, you can also see a summary of the book and have a choice of links to 6 online vendors (including Amazon, Barnes & Noble, etc.) by using this link to my own site:
http://www.petemagill.com/book/
It's also probably available in your local bookstore, assuming you still have a local bookstore. ;-)