I will give you this, that competitive masters swimmers are often insanely dedicated, it’s like an addiction.
Yes USA Swimming has a ton of camps, and the Y system has been around for a long time. I guess the same could be said about running as I said about swimming: essentially nobody does it—but I would guess that there are way more hobbyjoggers than hobbyswimmers. Whether they go to meets and watch competitions on tv is debatable, but for sure they buy gear, which is the whole point of giving sponsorships.
Swimming is trying different things, like the invitational series they just had, and like team competitions—but IMO these things won’t provide the kind of incentive needed for women to stay in the sport. Some like Meili can extend their reach through grad school, which I think is a great path for a swimmer to take, if available.
By saying that the NCAA is everything, I meant for really competitive adult swimmers. Yes there are a few (3?) real clubs around, but not really. Andrew’s dad had to build him a pool. My friend swims with the U that he went to, at 5:30am. Go to NCAA’s and you will see everyone, past and present, in the seating areas that they reserve. Last men’s I went to I couldn’t see shxt for a while because Biondi was standing in front of me, so I went to the back and hung around with another peripheral sort of guy: Ervin. Another time we were hanging out with the whole Ledecky family, they’re really nice people.
Everybody travels to all these meets, which is unlike my track experience. Tight community. Often, parents or close family members were also swimmers.