So BK is catching grief for airing an ad where one of the taste testers says, "damn, this is good". Since I'm a potty mouth, I don't really consider damn to be that bad a word, but to each their own. One ad I thought was a bit inappropriate, which I saw during the football telecasts, which I imagine execs realize kids will be watching, was the movie ad where the guy tells the mom he's going to kill each and every one of her four kids. Now I thought that was a bit much for a broadcast where kids would be watching. I know people are going to come back with, they're watching during a broadcast of guys pummeling each other. I thought it was just a bit over the top for the time of day and audience that could be expected to be watching the show. But again, to each their own.
Which would you consider worse. And obviously all the "lighten up Francis" comments are welcome.