Are you the head of marketing for Theranos or just an idiot? Yeah, her machine is called Edison, that's right. But, it totally doesn't work that's the whole problem. The medical / laboratory / scientific community had been crying foul about Theranos for years but since soooo many people (including Theranos investors apparently) know absolutely nothing about science she was able to pull the wool over everyone's eyes for years.
Look, technology is great. Star Trek and those fancy devices that Bones used to heal people were awesome but we are no where near that yet. So many people, including physicians, are so ignorant about laboratory techniques and the current state of science that it is waaaayyy easy to fool them.
Holmes is a fraud and should absolutely go to jail. She is the epitome of churn and burn which has been the business model of biotech for YEARS. These disgusting people pray on people's ignorance coupled with hopes (based on sci fi movies) to market an idea that seems great but that is actually not possible with today's knowledge / technology.
They use direct to consumer or even direct to physician marketing (again many docs do not understand this stuff--this is especially true of molecular techniques like NGS, miRNA profiling, or gene expression profiling...none of which are really what Holmes was pushing) to build-up their brand. They publish a few articles in sh!tty journals and have a few abstracts at big meetings and then hope to sell the company for $$$. The catch is their technology doesn't usually work well or is more expensive and not superior to existing technology / traditional diagnostic tools. They just want their $$$ and hope that they can sell before anyone has figured out that they are the modern day equivalent to snake oil sales people.
All of this has been going on for YEARS and has been increasing health care costs in the USA without any benefits. The field of oncology and oncologists are especially vulnerable to these scammers. They hear the words "RNA", "DNA", or "molecular genetics" and almost automatically assume that the technology MUST be superior and cream their jeans to the point of insisting that they MUST have access to such & such technology when, in fact, they and their patients would be much better served by traditional diagnostic techniques in the vast majority of cases.
Until we have these novel diagnostic tools embedded into randomized clinical trials (with subset analysis / secondary end points comparing gold standard vs. novel methods) it will not be possible to definitively determine the superiority of these novel techniques for diagnosis. Unfortunately, people--even physicians--assume new/novel = better despite a lack of evidence in most cases.
The Feds need to make an example of her to stop the gravy train these biotech frauds have been ridding for the last twenty years.