Went to niketown in Beverly Hills and read the brochure of their runclub..this is what it says
"We're in it for the high. We hit the road hard. We rally. We don't walk. Or jog. We eat whatever we want. We drink whatever we want. We kick up dust. We put off homework to run. We openly mock treadmills. We don't need gym memberships. We are our own healthclub. We show up always.We make the postal service look unreliable. We are a wolfpack. We can run away from our problems. We are carb connoisseurs. We are a venti cup of kickass. We get credit for our runs.We are up for any challenge. We rack up some serious miles. We run into the black. We only smoke when we run. We go longer. And harder. We can park anywhere. We can deliver in 30 minutes or less. WE never worry about the freshman 15. We pronounce "jogging with a soft 'J. WE pronounce it "yogging." Cabs are expensive. Cars are our enemy. WE RUN LA!"
Nike is obnoxious and a cult