This whole situation is a classic case of two monkeys humping a doorknob:
USATF: I think it's pretty clear that Eugene is the best place in the country to have a track meet. All USATF had to do was open the bid process and let Eugene win on its own merits, which it could have and would have without a problem. Instead they go behind closed doors and open themselves up to some legal attacks. If these legal procedures work, one thing will definitely happen - Eugene will lose the meets, or at the very least the process will be opened up again and Eugene will end up with fewer meets than they have now. This is a huge loss for the people that really matter - the athletes.
Nike: A lot of UO alums love their alma mater and want it to be a distance running power again. They want Eugene to have that vibe and be a running town again. That's awesome. Unfortunately, instead of letting it happen organically (which is why it was cool in the first place), they forced it. It takes a lot more than cash from Knight, Salazar, Hollister, Hatfield, et. al. for track to be "back." Toss in all the groupies from Beaverton who didn't actually go to UO but figure since the boss did they better become huge Duck fans, maybe they'll get promoted, and Eugene is a bloated, green plastic version of what it was and what it could be. Eugene is the puppy and Nike is Lennie. I feel bad for the half-dozen or so people in that company who aren't complete buffoons.