... and by extension, Alphaflys. Either:
(a) they work as claimed, in which case they kind of screw up the sport, or
(b) they don't work as claimed, in which case $250(!?) shoes.
For the record, I think (a) is correct. I've been reading Endure by Alex Hutchinson, which was apparently written around the time of the first Breaking 2 attempt. Hutchinson briefly mentions the 4%, and in doing so makes a comment to the effect of "what does a sub 2 hour marathon tell us about the effects of human endurance if all we have to do is take a 2:03 marathoner and give him a pair of special shoes?" This pretty concisely sums up my concern--as a 2:43 marathoner trying to break 2:40, does 2:40 really mean anything if I just put on shoes that give me a 3 minute advantage? (That said, if I were competing for real, rather than against myself, I'd absolutely wear the shoes, because that's the way the game is played now. )
As for (b), $250 shoes really screw with our concept of value. Once you accept that, no shoe that costs less seems outrageous. Which I guess is why I read people talking about the Hoka Carbon X as a good choice for a daily trainer ¯\_(ツ)_/¯