I keep seeing people mention Cole and Cooper are a part of new gen, which understandably cause they were in a ton of content at the start of the new gen era
But Cole and Cooper (and Emma for that matter too) aren't New Gen. They don't own or work directly for the company and thus don't get to make any final says on the decision making or come up with their content ideas.
From what I can see, the only "official" new gen members are Ben, Wisner, and Carter. And then they just partner with a ton of athletes and other young creators
That being said, all of the outsiders of the new gen brand still need to be mindful of who they choose to partner with and what company that they keep with. Cause they're not totally able to wash their hands when sh*t hits the fan with the brand if they keep aligning with the brand after stuff happens
But it's still important to note that Cole and Cooper haven't done any of the questionable stuff that New Gen got caught doing in this thread (they haven't been a part of this camp for example cause it's an On camp and they're Nike athletes). Their main fault is being filmed by Ben cause they went to the same school as him
As busy as they are as athletes with training and travel, I'm gonna give them the benefit of the doubt that maybe they don't know all of the behind the scenes of what their 'friends' are doing when in teenager's dm's, or as counselors at these camps that they're not at. But now that this stuff has been aired out to the public, I'm curious if they'll stand behind new gen if New Gen were to try and make a comeback down the line
I keep seeing people mention Cole and Cooper are a part of new gen, which understandably cause they were in a ton of content at the start of the new gen era
But Cole and Cooper (and Emma for that matter too) aren't New Gen. They don't own or work directly for the company and thus don't get to make any final says on the decision making or come up with their content ideas.
From what I can see, the only "official" new gen members are Ben, Wisner, and Carter. And then they just partner with a ton of athletes and other young creators
That being said, all of the outsiders of the new gen brand still need to be mindful of who they choose to partner with and what company that they keep with. Cause they're not totally able to wash their hands when sh*t hits the fan with the brand if they keep aligning with the brand after stuff happens
But it's still important to note that Cole and Cooper haven't done any of the questionable stuff that New Gen got caught doing in this thread (they haven't been a part of this camp for example cause it's an On camp and they're Nike athletes). Their main fault is being filmed by Ben cause they went to the same school as him
As busy as they are as athletes with training and travel, I'm gonna give them the benefit of the doubt that maybe they don't know all of the behind the scenes of what their 'friends' are doing when in teenager's dm's, or as counselors at these camps that they're not at. But now that this stuff has been aired out to the public, I'm curious if they'll stand behind new gen if New Gen were to try and make a comeback down the line
Just bumping this thread. Seems like this is playing into the hands of New Gen since they haven't been held accountable yet for what they did.
I know the fanboys are gonna hate this post, but this is the opposite of good for the sport sorry !! This is what went down:
1) photographer posts 2 photoshoots in the past week from the camp:
A. Girl dunking another girls head in a toilet bowl
B. Boy shoving girl in locker by her hair
2) Emma Gee comments on post that the bullying themes are disappointing
3) every creator and camper(including the girls) starts going after Emma that she doesn’t understand art. Nikki says not you guys bullying Emma for calling you out on bullying lol
4) Original photographer starts commenting themes of “you must be familiar with disappointment since your parents were when you came out” “must be disappointed men don’t find you attractive” etc
5) emma posts all this to her story (still there) calling them out and New Gen deleted all of Emma and Nikki’s comments BUT leaves the photos up
Ben Crawford has always rubbed me the wrong way and he has never seemed professional in comments or podcasts but if you’re going to run a camp for teenagers to create content please teach them how to receive criticism and not use “art” as an excuse to hide behind when they present something that some people find problematic.
Also New Gen just did a shoot with Nikki which makes this extra weird?
Also creator is @ryderlee on insta
And Emma’s stories should be up for a few more hours @emma_gee1777
LRC note: Here are the photos the OP is referencing:
I know the fanboys are gonna hate this post, but this is the opposite of good for the sport sorry !! This is what went down:
1) photographer posts 2 photoshoots in the past week from the camp:
A. Girl dunking another girls head in a toilet bowl
B. Boy shoving girl in locker by her hair
2) Emma Gee comments on post that the bullying themes are disappointing
3) every creator and camper(including the girls) starts going after Emma that she doesn’t understand art. Nikki says not you guys bullying Emma for calling you out on bullying lol
4) Original photographer starts commenting themes of “you must be familiar with disappointment since your parents were when you came out” “must be disappointed men don’t find you attractive” etc
5) emma posts all this to her story (still there) calling them out and New Gen deleted all of Emma and Nikki’s comments BUT leaves the photos up
Ben Crawford has always rubbed me the wrong way and he has never seemed professional in comments or podcasts but if you’re going to run a camp for teenagers to create content please teach them how to receive criticism and not use “art” as an excuse to hide behind when they present something that some people find problematic.
Also New Gen just did a shoot with Nikki which makes this extra weird?
Also creator is @ryderlee on insta
And Emma’s stories should be up for a few more hours @emma_gee1777
LRC note: Here are the photos the OP is referencing:
Exactly. Hopefully many SIDs, ADs, running media and other entities follow LRC and know about this and know to cancel them. I normally hate cancel culture BUT there are exceptions.