entertainment is our export wrote:
not an isolated opinion wrote:
I have spent 20 years working around the globe and with people from dozens of different countries. Most of them seem to think we are dull and consumed by crappy low brow entertainment and work.
Why does the rest of the world consume American entertainment if they find it to be crappy and low brow?
My friend from the Netherlands learned English because he grew up watching American movies. I don't think many people around the globe are watching enough Dutch movies to learn the language. American musicians from Bruce Springsteen to Vampire Weekend can sell out shows all over the world. Asia absolutely love American jazz.
There are certainly things that Americans are ignorant about. Entertainment is not one of them. In fact, it is probably our most significant export.
I consider McDonald's to be crappy and low brow. I still eat it.
Americans are knowledgeable about a very concentrated slice of entertainment.....contemporay American entertainment. that doesn't exactly refute the notion that they are relatively ignorant of culture and history outside of their own borders.
Mainstream American culture is not exactly an achievement in the arts, it's an achievement in marketing.
We make some amazing movies......and they make $10 million while caped superhero movies make $ billions $
Yes, American Jazz is amazing.....and hardly listened to by anyone in the US under 40.
Movies that are considered too cerebral for American audiences are usually justified in production by the fact that they will make back their money in Europe.
We are a country of amazing artists and mediocre tastes.