I reject the premise that Sam Seemes and some of them make.
"If we don't make track more spectator friendly, it will be lost in the shuffle."
I don't buy it. Yes, the local track meet was more popular back in the day when there was nothing to do - no cable tv, etc - but let's don't kid ourselves and act like track and field was a revenue producing sport.
It will never be a revenue producing sport.
These big rich schools can and will always have some revenue losing sports. I doubt they all dump track as it's a classic Olympic sport. Would it be cheaper for them to sposnor beach volleyball instead? yes. So administrators do need to be vigilant to protect track but colleges have plenty of things that lose money.
Can changes be made? Of course. I remember when I was coaching at Cornell and I'd get at our indoor facility at 6am to set up and not leave til 9 pm. I turned to my fellow assistant one week and said, "We are doing nothing to make this sport more fan friendly." Like with having an elite window for 2 hours, etc. He replied, "Correct. And that's not our job."
If you are going to change it, you have to go all in. If you want to focus on dual meets, you have to go ALL IN. Otherwise, people know what they are watching is practice that is meaningless. Hence coaches run JV squads in historic meets like Harvard - Yale.
But I don't think fans really want to watch a 'dual meet' nationals anymore than a regular nationals. I think what we have right now is fine. It's the same reason why I thought GST track was going to fail. If there was some novel and easy way to make track popular, we would have figured it out long ago.
Let's don't act like college track was every popular as a spectator sport at any point when Vin Lananna was coaching - and he's 71. It's still here and way more resources are going to it than in history.
We can shame SEC schools into not giving up on track and be willing to lose $2 million a year on it just for Olympic glory alone and for the 1 good fooballer every 5 years that does both.