It's smart. Hate him or love him, we're talking about him. He's gonna do great in self-marketing. When he eventually goes pro, he could end up being terrible but NBC would still cover him more than his faster competitors cuz of his charisma. Heck, he might get some national headlines for being brash, bringing eyeballs to the sport that would've never tuned in. Frankly, I'm all for it. Oh, and he's BACKED IT UP thus far. This kid is going to break the high school 800m record, and the betaboys on here are going to soil their panties over it.