Zach Levet Signs Deal With Hoka

I watched the youtube video he posted the other week. I buy the 1k a month from youtube. The other tens of thousands of dollars in income he talked about seemed a little suspect to me. He made his video private, so I can't double check or link it here, but he posted screen shots of sales of his "embroidery" from one month and the numbers didn't make any sense to me. From what it looked like he sold a few thousand dollars over a week in the end of the October then practically nothing else and extrapolated out to like 100k a year from his nameless embroidery business. He claimed offhand he was making like 67% profit from the sales. I don't really remember many details, but it just seemed like a whole lot of BS.