JapanRunner wrote:
Yeah, what's crazy is the multiple pivots of their ketones shilling as their claims have been proven false claims over the last 2 and half years. The first phase was to take this to run a PR today, it's the super fuel to help you run at higher intensities longer! But that turned out to be false and also inhibited carb metabolism. Then the narrative changed to the second phase and the claim pivoted to take this to recover better to run harder tomorrow and boost EPO levels by 20%! That turned to be very mixed/maybe possible but insignificant and you do not want to necessarily reduce inflammation. Now we are the third phase since the other two have been proven false. Take this for cognitive benefit, also guess what (to the benefit of companies and shillers) you don't just have to take intra or post workout but anytime you need a cognitive boost too! Which is just a hard thing to make objective as measuring mental sharpness is almost purely anecdotal.
Are you suggesting they are selling vibes now? These people have no bottom. AG1, awesomsauce, nasal strips, ketones, multivitamins….. whatever the feed needs to move