Their Stanford training videos are subpar, just the guys running with music. No insight, no commentary, just guys running. That gets old after just 1 minute. Their clicks will diminish.
Compare the BYU training videoes with runner commentary, coaches assessing each runners progress, etc
Sponsoring whoever the current fastest NCAA runner each season is not a great strategy. Each season it's going to be someone different. The Young's YouTube brand is a much wiser investment than sponsoring whoever the most recent NCAA champ is, even if neither twin ever wins an NCAA title.
RunFastApparelhttps://runfastapparel.com/Our merchandise created by Lex, Leo, and Nico young. We aim to create fun, environmentally friendly clothing that is...
Sponsoring whoever the current fastest NCAA runner each season is not a great strategy. Each season it's going to be someone different. The Young's YouTube brand is a much wiser investment than sponsoring whoever the most recent NCAA champ is, even if neither twin ever wins an NCAA title.
I agree with you. It’s all about visibility and getting the most bang for your marketing dollars. However, whoever gets Blanks is going to hit a major home run
They were good runners in high school and I’m sure will be good runners for Stanford. But, this all about social media and clicks. Graham Blanks just went 5-0, crushing the NCAA and doesn’t have an NIL deal.
Hey, somebody gets it! NIL deals have NOTHING to do with performance or who is better than who. They are all about who is willing to waste their time on social media making stupid posts. I believe the highest NIL deal (by a wide margin) in NCAA track is the steeplechaser from Duke. You know the one I mean, whatshername. The one who has won absolutely nothing but has a bazillion followers on social media.
And don't get me started on that gymnast from LSU.
So if you're not the absolute top of your HS class you are basically disqualified from an NIL? Guess only Birnbaum is allowed to promote products and get money. Anyone else is an awful choice per the NIL police.
Too bad for all the brands out there who wanted to sign some kids who have a good reach to a bunch of teenage runners who all need to buy running gear.
Stanford is a Nike school, no? How does it work that ON signed them to an NIL?
It works the same as when ON signed Stanford's Juliette Whittaker to an NIL deal. It's not a problem. Race for your school in Nike, and the rest of the time promote ON.
Most big schools don't have shoes included in the school brand. I run for a large D1 that is UA sponsored and we can race in whatever shoe as long as our singlet and shorts correspond to the UA branding.
Seriously, what a dumb signing for them. I get Ky Robinson, because he’s quite successful and one the best runners in the NCAA. Leo and Lex Young haven’t done anything in college, they weren’t even the best runners in their class out of high school. Questionable signing
They have name recognition and social media following. They are also good runners. It makes complete sense for a brand to be associated with them.
This.
My daughter is in college, doesn't follow running, but knows and likes Lex and Leo through their social media activity.
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"Comfort must not be expected by folks that go a pleasuring."
I agree with you. It’s all about visibility and getting the most bang for your marketing dollars. However, whoever gets Blanks is going to hit a major home run
Strongly agree with this. Blanks is very personable, gives great interviews, and most of all, relatable. Had some non runners with me watching NCAA championships, when he was teed up for the post race interview I told everyone to gather round for his post race synopsis. The response was, “He won the race? He seems like a normal guy.”
I agree with you. It’s all about visibility and getting the most bang for your marketing dollars. However, whoever gets Blanks is going to hit a major home run
Strongly agree with this. Blanks is very personable, gives great interviews, and most of all, relatable. Had some non runners with me watching NCAA championships, when he was teed up for the post race interview I told everyone to gather round for his post race synopsis. The response was, “He won the race? He seems like a normal guy.”
Apparently on shoes have become the recent rage, not necessarily among serious runners. I see them everywhere now, most appear to be non-athletes.
I know! I've seen them on non-athletes as well. People who stand on their feet a lot at work. AKA, healthcare. edit: Also, I agree with the Graham Blanks sentiment, surely he will have an NIL soon.
This post was edited 48 seconds after it was posted.
They were good runners in high school and I’m sure will be good runners for Stanford. But, this all about social media and clicks. Graham Blanks just went 5-0, crushing the NCAA and doesn’t have an NIL deal.
Hey, somebody gets it! NIL deals have NOTHING to do with performance or who is better than who. They are all about who is willing to waste their time on social media making stupid posts. I believe the highest NIL deal (by a wide margin) in NCAA track is the steeplechaser from Duke. You know the one I mean, whatshername. The one who has won absolutely nothing but has a bazillion followers on social media.
And don't get me started on that gymnast from LSU.
We live in a warped society.
If “Young” people paid less attention to the hollow fulfillment of clicks and more on academics and Athletics, they would have a far more fulfilled experience and future.
Besides, guys really aren’t into the social media scene - remotely close to that of girls.
ON makes crap shoes. If these two go pro one day they just benefited from ON’s money and running for someone else as a pro. All while racing in Nike at Stanford
PS
even Dathan’s HS daughter races in Nike most of the time. That should tell you something
This just shows you ON is a soccer moms shoe, not a good running shoe.
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