ASICS Named Presenting Sponsor of the 2012 Foot Locker High School Cross Country Championships

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by: Foot Locker Press Release
October 18, 2012 

New York, October 18, 2012– Foot Locker announced today that ASICS will be the presenting sponsor and official apparel, footwear and accessories provider for the 2012  Foot Locker Cross Country Championships.

The Foot Locker Cross Country Championships is the longest running national high school cross country race.  The four regional races held in the Northeast, Midwest, South, and West bring more than 10,000 of the nation’s leading high school runners together for the chance to qualify for the National Finals.  The Northeast, Midwest, and South regional races will be held on Saturday, November 24, while the West regional will take place on Saturday, December 1.  The Finals will be held on Saturday, December 8 in San Diego, Calif.

“ASICS is a top choice for runners and we are excited to partner with a company that shares our vision and passion for the sport of running, especially at the grassroots level,” said Jeanine Zocks, vice president of strategic alliance and events, Foot Locker. “We truly value and appreciate what the ASICS brand represents and the first-rate experience they will deliver to the young runners participating in our meets. We are looking forward to working with them on this program.”

“ASICS was founded on the principle of helping to provide direction and inspiration to youth athletes,” said Erik Forsell, vice president of marketing, ASICS America.   “Now over 60 years later, ASICS continues with this same principle that an active lifestyle will help each and every person flourish.  We are honored to join with Foot Locker in sponsoring the 2012 Cross Country Championships and provide the future of young distance runners with award winning footwear and apparel as they progress, excel and learn to STOP AT NEVER.”

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The top ten finishers from each seeded regional race qualify for the Foot Locker Cross Country Championships National Finals (schedule below):

Northeast       Saturday, November 24      Van Cortlandt Park, Bronx, N.Y.

Midwest         Saturday, November 24      Univ. of Wisconsin-Parkside, Kenosha, Wisc.

South             Saturday, November 24      McAlpine Park, Charlotte, N.C.

West               Saturday, December 1        Mt. San Antonio College, Walnut, Calif.

Finals             Saturday, December 8        Balboa Park, Morley Field, San Diego, Calif.

The Foot Locker Cross Country Championships is a stepping stone for many great runners, including the likes of Olympians Ryan Hall, Shalane Flanagan, Kara Goucher, and 2009 ING New York City Marathon Champion Meb Keflezighi.

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Posted in: High School