chuck s wrote:
did anyone else see this?
so the ncaa has a "heisman award" equivalent now; it's conveniently called "the bowerman award." and last year, two of three male finalists are....ducks. and galen rupp wins.
is anyone else outraged by this?
i'm sorry, but nike/oregon/whatever somehow finagling the naming of this award is just lacking integrity. not only is it providing unfair exposure and advertising to their program, but it clearly has a biased, green-tinted panel if two of the three finalists last year were ducks. how about someone from the ncaa championship team, ya know?
this also makes one wonder just how close the ncaa and oregon/nike is. in my humble opinion, i like the names heisman award (football) and herman award (soccer) because they are objective titles that are not affiliated with any school, business, or corporation.
at this point, i just dont see any difference between calling the rose bowl the "citibank rose bowl" and calling this outstanding track athlete award "the bowerman."
Actually the Heisman is named after a former player from Brown and the Hermann award is named after a former soccer association president. Awards tend to be named after great performers in the past, of which Bowerman is certainly one. It is unfortunate that Bowerman's name has also been co-opted for numerous NIke products.
Actually the more that I think about it the more I agree with you that Nike has somewhat co-opted the NCAA. At indoor NCAA's last year they gave us very explicit instructions in the staging area that we were not to cover the nike swoosh on the left shoulder with the number that goes on the left shoulder. In many situations this means you either cover the swoosh or you cover part of the university name- a little sketch.