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RE: Three Cheers for Nike Basing Its Ad Campaign on a Drug Cheat
Well, see, it actually makes sense for Nike or anyone else serious about producing a high-quality product to feature a drug cheat.
The thought process is - this athlete is willing to destroy his body and shame the sport by using performance-enhancing drugs. So considering the lengths he is going to, would he wear just any shoe? Heck, no! He'll wear the best gosh darn shoe out there, because why ruin your performance with a bad shoe when you've already compromised your integrity for a few bucks? Those who care enough to cheat care enough to wear Nike!
See? Makes sense now, doesn't it?
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