In an article in today's Wall Street Journal about Nike's and Adidas's move towards custom running shoes, the writer mentioned that Adidas spent $30,000 on a pair of custom shoes for Haile Gebrselassie. That gotta be one nice pair of shoes.
In an article in today's Wall Street Journal about Nike's and Adidas's move towards custom running shoes, the writer mentioned that Adidas spent $30,000 on a pair of custom shoes for Haile Gebrselassie. That gotta be one nice pair of shoes.
Finally another runner who has to read the Journal every morning before work! Interesting article...
Yes, it was $30,000 for the first pair, but additional pairs of the same shoe were much much less expensive.
How many seconds did those $30K shoes save him?
It probably helped to prevent injuries. He always runs on the balls of his feet, if I'm not mistaken, and those shoes perhaps helped to cushion/stabilize him better than other pairs.
Still, any shoes that would cost that, and any runner that would pay that = dumass. Think of all the war-torn Ethiopian children it could feed. ARe yuou trying to tell me his foot balls couldn't be just as salvaged with a $5000 pair of sneakers?
I'm sorry but what the hell could one do to a friggn' shoe to make it cost $30k? Put a damn rocket jet engine on it? What the hell did they do that could have posible made it worth 30K, thats re-godamn-diculous.
You are the dumbass if you think he paid for them.
As R&D made allusion to, it wasn't the materials that made the shoe $30,000. It was all the research and development that went into it.
To answer a few questions at once. A shoe may gain a second or two advantage. If Geb is they guy gaining a second, it is a new world record! A new world record is worth quite a bit more than $30,000 to Adidas. Geb simply wearing their shoes and gear are worth huge sums by themselves regardless of the times run.
The shoes don't actually cost $30,000....I'm sure they cost much less than that....It cost that much to design them that is why the second pair wouldn't cost as much...
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