I think that they should find a sponsor for the now Footlocker Championships; on that promotes the sport. You go into a Footlocker they are going to talk about how "tight" the new jordans are, not how cushioned a skylon is. They hire random dudes and you are going to get running shoes from them? Thank God for specialty running stores.
I agree that Footlocker is a suck, but they are putting up the cash (I assume) for the naming rights, so they get to have it. If a real running store wants the name they should fork out some dough.
If a new sponsor can be found, that would be great. But be happy that footlocker pays the ways for young punks to compete in the only true high school national championships.
why not? wrote:
I think that they should find a sponsor for the now Footlocker Championships; on that promotes the sport. You go into a Footlocker they are going to talk about how "tight" the new jordans are, not how cushioned a skylon is. They hire random dudes and you are going to get running shoes from them? Thank God for specialty running stores.
That is very true and I appreciate that they do it. But.. when I see the commericials with the guy sleeping in the middle of a pack of runners it creates a false image of what they do. I would hope that the younger, more naive runners that watch this arent being drawn in. However, I also think that there are other corporations that would take on the opportunity to have their name associated with the event. am i wrong?
Yeah, why not Nike, or Adidas? Or any other running shoe company like Asics, Saucony, or New Balance.
Because they haven't payed the $$$$ to become the title sponsor. You'd have to ask them why not.
Nike is a major sponsor of the footlocker nationals.
The Miller Genuine Draft High School Cross Country Championships presented by Trojan has a nice ring to it. Plus, that should attract new young fans to the sport.
And Kinney was better?
Look in the world of sports marketing, you take the money from the person willing to give it.
I am more curious about why Footlocker would spend the money on it. I doubt it does much for their business since as most people know, "real" runners do not go to Footlocker and no one outside the running community even knows the event exists.
People really should be thankful for any sports partnership deals. They are difficult. Heck the USOC (even without the scandals) was having a hard time getting sponsorship money and the Olympics are the biggest sporting event in the world not some run that a few hundred people know anything about.
Kenny owns Foot Locker. They are one in the same Company. As a result, the utlimate sponshorship has not changed in the history of the meet.
That's funny PR.
Along those same lines how about borrowing Nascar's primary sponsor. Instead of the Winston 500 they could call it the
Winston 5K. Lifetime supply of Winstons to the winner.
And we could start the Phillip Morris er, Altria Inc. Track Club.
Thanks for the info. I was not aware of Footlocker's ownership.
This has been a long relationship then which is unusual in the sporting world.
RIP: D3 All-American Frank Csorba - who ran 13:56 in March - dead
RENATO can you talk about the preparation of Emile Cairess 2:06
Rest in Peace Adrian Lehmann - 2:11 Swiss marathoner. Dies of heart attack.
Running for Bowerman Track Club used to be cool now its embarrassing
I think Letesenbet Gidey might be trying to break 14 this Saturday
Hats off to my dad. He just ran a 1:42 Half Marathon and turns 75 in 2 months!