Lyft lost $1 billion in 2018, up(?) from a loss of $700 million the year before.Putting the losses in perspective, for every $13 ride Lyft facilitated, it lost $1.60 in 2018. This is an improvement from losing $4.30 per ride in 2016, but still a long way from profitability prior to the Lyft IPO.
What is most concerning to us is the lack of data showing that economies of scale are kicking in as the company grows. For example, the company increased its take of the value of a ride by 9% over the last two years while the gross margin, which is revenue minus direct costs, increased only 8%. This tells us the direct costs of running the app did not scale at all over a period when the company tripled the rides it gave.
With its current cost structure, Lyft needs to facilitate 1.6 billion rides annually to break even. Given the company handled 600 million rides in 2018 and is growing at 70% a year. We estimate Lyft would break even by late 2021, but only if fixed costs do not increase in coming years. 2021 matches up with the profitability timeline being given out by management to big bank analysts.
Keep in mind that reaching profitability in 2021 assumes corporate costs stay flat going forward which is an unrealistic assumption. After the Lyft IPO as the company grows it will have to staff up call centres, hire new corporate employees and spend more on advertising and R&D, which will all contribute to rising costs. Without a drastic decrease in corporate costs (currently $3.00 per ride), Lyft is going to have trouble turning a profit anytime soon.
Bottom line (IMO): The company will struggle to break even before 2026.
Lyft has also been very successful at taking a larger and larger slice of the fare charged to the rider. In 2016 Lyft took only 18% and gave 82% to the driver. By 2018 Lyft was taking 27%, leaving 73% for the driver.
The current economics of ride-hailing do not look particularly attractive judging by the losses both Lyft and Uber are still generating. However, Lyft’s focused and simplified business model will not be the same five years from now. Below is just a sample of potential new revenue sources Lyft can exploit as its platform grows and adapts.
1) Sell rider data
2) Sell advertising and entertainment on mobile and in-car screens
3) Replace underutilized public transit with ride-hailing
4) Self-driving Fleet
5) Affiliate fees for connecting riders to other transportation providers
If the company can exploit new streams of revenue and maintain or grow its U.S. market share, the company will eventually be able to stand on its own two feet without additional cash from the market. But until that time comes, we think this stock is a trading vehicle and nothing more.
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