I still can't get over this from the lawsuit: Nike "would suffer serious, substantial, and irreparable harm" from Berian switching to NB.
A company that made revenue of $7.8 BILLION in Q4 last year and $30 BILLION for the FY complaining about:
1. A guy competing in a fringe sport (to the general world population)
2. A guy who primarily competes overseas
3. A guy who you would be paying MAYBE $500,000 total for the year
4. A guy who, at the highest profile events in your sport (The World Championships and Olympics) would STILL BE DECKED OUT IN YOUR NIKE SPONSORED APPAREL.
It's laughable at best. Nike will sell more shoes and apparel in the next 10 minutes around the world because of LeBron James than they would by sponsoring Berian for the next 10 YEARS. Serious, substantial and irreparable harm my ass.