On days I do not run, my Schwinn AirDyne is the perfect bike for a great workout.
What is the fitness benefit of a rotating hi-def screen ?
On days I do not run, my Schwinn AirDyne is the perfect bike for a great workout.
What is the fitness benefit of a rotating hi-def screen ?
You buy into a lifestyle.
Obviously you are not getting it.
I'm not going to get one, but it looks fairly cool. I ride the Expresso bike at the gym sometimes.
That's not a lot of money for many people.
I'd put the money into a real bike and then an indoor trainer for Zwift inside if I wanted spend the money, but I get it that someone might like the Peloton.
And the great thing is, that the $12.99 per month membership is not included.
And as for why the rotating screen, from the article you linked:
I find Zwift + Wahoo Kickr to be absolutely superior for cycling workouts. Granted the Wahoo will set you back $1200 (and you need a bike), but after that, it's a great platform to use and get in shape with.
Oh Please wrote:
I find Zwift + Wahoo Kickr to be absolutely superior for cycling workouts. Granted the Wahoo will set you back $1200 (and you need a bike), but after that, it's a great platform to use and get in shape with.
Well you're probably more geared towards being an endurance athlete. Peloton is more geared towards yuppie types that don't cycle and just want some cardio,
An early to mid 40s business professional in medical sales that has diabetes and hates to work out. Or a housewife in her late 50s with a husband that is in upper management at a large corporation.
These are the two people I know that have one. They both seem to enjoy their pelotons. The business professional shares it with his wife and his neighbor has been known to use it. Whatever, floats their boat I guess.
I’m house hunting right now and legit 75% of the houses I look at have a Peloton in the spare bedroom.
So, to answer your question, it seems like lots of people buy them.
A friend spent significantly more than that for her Boston Marathon trip that was just a long weekend.
I am sure this is an underestimate:
$500+ for flight
$2000+ 4 nights downtown hotel
$1000+ entry, souvenirs, food
It isn't that much money if it encourage them to exercise.
Pel Mel wrote:
That's not a lot of money for many people.
Exactly...
Q: What kind of person buys a $2500 Peloton bike ?
A: The same kind of person that buys a $12,000 road bike.
They probably also by that "mirror" product that is being touted on TV as a do it at home virtual workout.
A rich person
Rich women buy Peloton; Fit people use Concept2.
What kind of person buys an expensive TV + sound system and spends hundreds a year on streaming movies and TV? And how many do this year over year with no second though?
tons of people wrote:
I’m house hunting right now and legit 75% of the houses I look at have a Peloton in the spare bedroom.
So, to answer your question, it seems like lots of people buy them.
This was kind of the Nordictrack phenomenon back in the day. And it appears like Peloton is crushing it in part due to Covid and effective marketing. It’s what I’ve heard referred to as the “aspirational class” that buys these; folks that shop at Whole Foods, go to Yoga (occasionally), shop at LL Bean but aren’t really outdoorsy besides going apple picking once a year.
We Americans are baffling at times.
DanM wrote:
On days I do not run, my Schwinn AirDyne is the perfect bike for a great workout.
What is the fitness benefit of a rotating hi-def screen ?
https://markets.businessinsider.com/news/stocks/5-of-the-coolest-features-of-pelotons-new-premium-bike-2020-9-1029571177#
For many people, money is just not a thing. For some, they will buy the more expensive item just because it is more expensive.
In the antiques world for example, they say that if an item isn't selling, increase the price.
testosteronedoesit wrote:
shop at LL Bean but aren’t really outdoorsy besides going apple picking once a year.
That is the LL Bean target audience. LL Bean is not an outdoor gear company. They make clothes that you wear to sit by the fire.
Nigel_Bikes wrote:
Q: What kind of person buys a $2500 Peloton bike ?
A: The same kind of person that buys a $12,000 road bike.
Actually they seem targeted towards people who want to work out but don't bike. Someone with a road bike would more likely buy a bike trainer.
One of the most interesting moments from the TV show The Apprentice (I know Trump), was when the two teams had to select some garbage fitness product and sell it on QVC. The two products they selected were absolute crap, and both teams still sold hundreds of them. It was amazing to me.
What I think is going on is fat people hate being fat and will buy anything that gives them hope of getting in shape. It's a dream that is being sold, not a product. My obese mother-in-law's house was full of exercise products. The ab blaster, the thigh master, etc, etc, etc. She also tried every diet ever put out. My favorite was when she told me she was doing Atkins and we visited her and she was eating potato chips.
The flip side of this are vain people that are in shape. They want everyone to know they work out. They talk about it all the time. They put the stupid 26.2 or IronMan stickers on the back of their cars.
Those are your target consumers for Peloton.