Here's what he said during the London press conference today about the new shoes. What do you think of his logic?
Kipchoge said:
“We live in 21st century, whereby first we need to accept change. Secondly is that development [goes] hand in hand with technology. The shoe is good, it’s the accepted technology pattern. I will give you an example. We are now doing press conference virtually. Is that not technology? It’s technology. So we need to accept technology in our hands, move on. We want to develop in this world and actually accept technology and marry technology.”
For the record, they were actually using Zoom.
https://www.letsrun.com/news/2020/09/kenenisa-bekele-and-eliud-kipchoge-speak-ahead-of-2020-london-marathon-wrs-shoes-and-kipchoges-covid-message-of-hope-for-the-usa/