I think his performance today was commendable, but I also think he leverages a thinly-veiled, family man persona & some cinematography skills to grift people. Two things can be true at once.
biggest harp imo which flies under the radar is the ridiculous monthly fee he charges his ~60 fans for 'coaching'. he's blatantly ripping them off and pocketing high 5 figures off of this. its just crappy to do as he's not providing any real value for what he's charging and any serious runner would acknowledge this but floberg doesn't care since it's money in his account and he's oblivious enough to convince himself his non-personalized services are actually worth $2k/yr per individual since hes fostering that sweet sweet running community. but hey, thats capitalist america for ya.
the man grifts the running scene and really does overdramatize everything to the point of ridiculous cringe. he clearly has an audience who loves this kind of content though which continues to surprise me, but i guess i shouldn't be that dumbfounded at how simpleton many viewers who choose to fan over runfluencers would be. floberg also seems to force his way in to be buddy buddy with everyone in the running online space. its funny to see him commenting on everyone and everything when its just him trying to advertise himself and pretend he's friends with all the other cool kids. embarrassing when you zoom out and can see the big picture. he does come off as disengenuine if you can see through the scripted acting like the poster said - he overplays the family man persona when it really isn't all that impressive what he's doing (pretty easy to run and film videos full time with no other job requirement while your spouse watches your 4 children majority of the time)
with how hyped i bet flo is today, i wouldn't put it past him to think an OTQ is actually back on the table lol. you're only 14 minutes away now eric! lets get freaking fit and skip all those baseball games! we're all in for 2028. this guy's got the special sauce of narcisism + self delusion that one needs to do the unthinkable!
Worth noting the staff in sports direct know nothing about running. Then again, if you go to the Nike store in London, none of them know either. They’d rather chat about basketball and football. Fortunately if you know the sport well enough if it’s fine but if you don’t, going into somewhere like sports direct and asking for help, you’re doomed. Best going to a specialist store or shopping at stores online like pro direct running or sports shoes
People here might not like this but got to point it out… a 2:29 at Boston is probably equivalent to a 2:22 at London… making Floberg officially a better marathon runner than even SIRPOC. I’m a huge fan of NSM and Sirp but credit where credits due.
For all those suggesting Floberg start NSM and ask for coaching from SirPoc the other day? Well I hate to break it you but it actually might be James and the modifying Norwegian method crowd who need to be signing up to Mr Flo’s coaching services and embark on some good old FSM !!!
Now who is gonna start the FSM thread on let’s run?
are u a complete mong??
Boston is a massively down-hill course and wind assisted. take your boston time and add on 3-4mins for what you would run on a standard course like London, all the top lads ran over 2mins faster than standard at Boston which shows its a micky mouse event and does not warrant a place as a "major" marathon, the real G's know and they will all be in London
The copium is insane 😂. Love him or hate him, he did it. On an insanely difficult course too. Have some class and admit you were wrong
Credit to Floberg where it's due as the pacing was well executed, but no human being is running 2:01 in an "insanely difficult course".
If anything, yesterday showed for the first time what the combination of favourable wind and the new shoes can achieve in Boston, and that is mitigating to the very minimum the muscle fatigue from early downhill and late-ish uphill (a profile which, by the way, has always been exaggerated in true American style). Maybe if Kiplimo and Sawe had been running yesterday the 2-hour barrier could have been challenged.
Just listened to Matt Fox’s latest pod and he’s going to do a series where he chases Nick Bester around marathons shouting Boomshakala into a mike. Is he ok??
Just listened to Matt Fox’s latest pod and he’s going to do a series where he chases Nick Bester around marathons shouting Boomshakala into a mike. Is he ok??
Well if Nick starts running Japanese marathons, that will be over pretty quickly. But seriously this is the content we need.
I saw Floberg waiting for the buses out to the start at Boston. His camera man was on hand to capture all the core memories ahead of all the peasants waiting behind the big man. It was great to see all the bros geared up with matching nose strips for the big day.
Just listened to Matt Fox’s latest pod and he’s going to do a series where he chases Nick Bester around marathons shouting Boomshakala into a mike. Is he ok??
I refuse to listen to Foxy these days but this can't be actually real. Someone please go check on Matt
Just listened to Matt Fox’s latest pod and he’s going to do a series where he chases Nick Bester around marathons shouting Boomshakala into a mike. Is he ok??
I refuse to listen to Foxy these days but this can't be actually real. Someone please go check on Matt
Straight from the fox’s mouth. And he says he is about to start micro-dosing on GLP1s again because he is “too fat” (86 kg and wants to be at 68 kg as his race weight).
Then says his coaching involves guiding runners about their appropriate “race weight” (despite this being a debunked term and a highly controversial thing for a coach with no nutrition credentials to be wading into).
Also very bad for him: strongly suggests that he is back taking “cannabis” (the months in confinement in Japan seemingly weren’t enough to curb his bad habit) even though it is illegal in China and he says the government is very strict about drug laws. Of course he declares the only reason he feels compelled to break the law of yet another Asian country (and then tell the world about it while using a Chinese WiFi network) is because it helps with his insomnia.
I refuse to listen to Foxy these days but this can't be actually real. Someone please go check on Matt
Straight from the fox’s mouth. And he says he is about to start micro-dosing on GLP1s again because he is “too fat” (86 kg and wants to be at 68 kg as his race weight).
Then says his coaching involves guiding runners about their appropriate “race weight” (despite this being a debunked term and a highly controversial thing for a coach with no nutrition credentials to be wading into).
Also very bad for him: strongly suggests that he is back taking “cannabis” (the months in confinement in Japan seemingly weren’t enough to curb his bad habit) even though it is illegal in China and he says the government is very strict about drug laws. Of course he declares the only reason he feels compelled to break the law of yet another Asian country (and then tell the world about it while using a Chinese WiFi network) is because it helps with his insomnia.
Legit shocked he still has fans and support after the whole Japan fiasco. who liked this guy previously even lol? I’ll admit the sweat elite YouTube content of pro training was cool, but Matt himself has always had a crap personality and has horrible views and is a crap person. are people just unaware of this lol? There are pretty damning past letsrun threads with evidence of him being straight up antisemitic and having SA allegations. Not to mention the guy severs ties with everyone he befriends or works with in the running space. He basically exiled himself from Chicago and burned bridges with an entire sub elite team all because of his own lunacy
At the least, he clearly has a mental disorder. I remember listening to one ep of his podcast a year ago randomly and the dude legit sounded like a lunatic in how he was caring for his dog (hint: horribly) and praising trump. I truly don’t know who listens to that man’s podcast for enjoyment of likes him as a human being. He seems deranged and a genuine jerk. Am I wrong here lmao
Incredibly refreshing knowing Mary McCarthy isn’t running London this year. The carry on from her disaster last year was too much. Additionally, Becky Briggs is yet again only running for the vibes. She’s clearly talented but has she just given up these days and wants to be a dumbfluencer rather than a real competitor? I do wonder if she’s just lost her bottle and doesn’t want to push herself anymore. Fair enough but disappointing. Her messaging is so mixed so never know what you’ll get.
Straight from the fox’s mouth. And he says he is about to start micro-dosing on GLP1s again because he is “too fat” (86 kg and wants to be at 68 kg as his race weight).
Then says his coaching involves guiding runners about their appropriate “race weight” (despite this being a debunked term and a highly controversial thing for a coach with no nutrition credentials to be wading into).
Also very bad for him: strongly suggests that he is back taking “cannabis” (the months in confinement in Japan seemingly weren’t enough to curb his bad habit) even though it is illegal in China and he says the government is very strict about drug laws. Of course he declares the only reason he feels compelled to break the law of yet another Asian country (and then tell the world about it while using a Chinese WiFi network) is because it helps with his insomnia.
Legit shocked he still has fans and support after the whole Japan fiasco. who liked this guy previously even lol? I’ll admit the sweat elite YouTube content of pro training was cool, but Matt himself has always had a crap personality and has horrible views and is a crap person. are people just unaware of this lol? There are pretty damning past letsrun threads with evidence of him being straight up antisemitic and having SA allegations. Not to mention the guy severs ties with everyone he befriends or works with in the running space. He basically exiled himself from Chicago and burned bridges with an entire sub elite team all because of his own lunacy
At the least, he clearly has a mental disorder. I remember listening to one ep of his podcast a year ago randomly and the dude legit sounded like a lunatic in how he was caring for his dog (hint: horribly) and praising trump. I truly don’t know who listens to that man’s podcast for enjoyment of likes him as a human being. He seems deranged and a genuine jerk. Am I wrong here lmao
Exactly, you can't burn bridges with as many people in the sport as he has and then lack the self-awareness to think 'maybe I'm the problem'?
Legit shocked he still has fans and support after the whole Japan fiasco. who liked this guy previously even lol? I’ll admit the sweat elite YouTube content of pro training was cool, but Matt himself has always had a crap personality and has horrible views and is a crap person. are people just unaware of this lol? There are pretty damning past letsrun threads with evidence of him being straight up antisemitic and having SA allegations. Not to mention the guy severs ties with everyone he befriends or works with in the running space. He basically exiled himself from Chicago and burned bridges with an entire sub elite team all because of his own lunacy
At the least, he clearly has a mental disorder. I remember listening to one ep of his podcast a year ago randomly and the dude legit sounded like a lunatic in how he was caring for his dog (hint: horribly) and praising trump. I truly don’t know who listens to that man’s podcast for enjoyment of likes him as a human being. He seems deranged and a genuine jerk. Am I wrong here lmao
Exactly, you can't burn bridges with as many people in the sport as he has and then lack the self-awareness to think 'maybe I'm the problem'?
he's the Running Youtube version of Kanye. You wish he'd stop all the crazy crap and just go back to what he was good at (workout videos of elites)
Help us build the best running shoe review site for a chance to win a LetsRun t-shirt.Help us build the best running shoe review site for a chance to win one of 10 LetsRun t-shirts.