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RE: Kipchoge says he goes for a PB. Why doesn’t he say WR?

jpetermanesq wrote:

He's making himself sound like the every man. Probably lots of people are going into that race shooting for a PB/PR. They can relate to an elite doing their all time best. They can't relate to someone being the all-time GOAT.

Now that’s an intelegent answer. (Meaning he was instructed by marketing people (Nike, Berlin organizers and so on) to say PB instead of WR).

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