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Subject: RE: NYC Olympic Marathon Trials Marketing Questions
Everyone is entitled to their opinions and you can find them on this board.
But let's place the OT Marathon in perspective:
1. It's an Olympic Sport. Most, if not all Olympic Sport get very little attention except....drum roll....at the Olympics.
2. The marathon is just ONE of 21 athletic events! Proportionately, many times more effort, resources and monies are invested into this one event. I don't see our sprinters yelling to run the OT 100m down main street USA with with the same prize money structure.
3. As already pointed out - most people don't care about running. And certainly don't care about watching a sporting event where the athletes are doing the same thing for over two hours....the big show stopper...someone moves a little faster then someone else around 1:45 minutes into the athletic competition - WOW - I can't wait to see that!
You want something on network TV for 2.5 hours? Who's going to pay for it? Sponsor dollars are spread thin. Years ago, TV would pay track for the rights to televise events in this country. Now we have to pay TV!!!! Yes, NBC pays the IOC big (HUGE) bucks for the Olympics, but not in this country.
4. The world's largest running organization - NYRR, got awarded the bid. The most experience race management organziation on earth with a professional staff that works in this sport 24/7. They are led by a person with great passion who only wants to do the right thing for the runners. Have they made some mistakes -sure - like the "b" bottle situation - and the fixed the problem. They listen to the runners because that's who they serve.They have dedicated a ton of money into this event always keeping the athlete in focus. And it amazes me that thread after thread, posters continue to attack the event and the NYRR and the event. I would say that most posters don't have a clue as the complexity of hosting an event like this in a major city.
I applaud every organization that takes the time to improve our sport and the NYRR is at the top of the list.
I think the OT Marathon will be a exciting event and will definitely be there.
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