Elite athlete interviews are always great. I enjoy running podcasts where the host is knowledgeable about the sport and has an elite athlete on as a guest. It’s also a little more interesting when there’s a specific theme to the interview (a recent race they ran, injury prevention, nutrition, etc.)
Pre and post-race content is good. It’d be cool if Barstool could put a humorous spin on the interviews and contents. Maybe follow the elite athletes to give a behind the scenes look at what a day looks like in their training.
Marathons are popular. Covering the NYC marathon would get some views. You could select 1 or 2 elite runners, 1 or 2 ‘local competitives’ and 1 or 2 hobby joggers… follow them around, document their training, and then cover their performance in the race.
So can you answer my original questions? Are you just thinking of something that would be cool if it existed? Or do you actually work at Barstool and I’m doing your job for you as you go into a pitch?