Obviously, a 4% edge would be HUGE to these guys. So, is there an exclusive deal to any? Or maybe does Russia have a state-sponsored shoe manufacturer perhaps?
Obviously, a 4% edge would be HUGE to these guys. So, is there an exclusive deal to any? Or maybe does Russia have a state-sponsored shoe manufacturer perhaps?
Branded wrote:
Obviously, a 4% edge would be HUGE to these guys. So, is there an exclusive deal to any? Or maybe does Russia have a state-sponsored shoe manufacturer perhaps?
I'd think it's minimum 10 million for the shoe research at this point. Not quite America's Cup level funding (yachting), but that's because the companies involved are already starting from such a developed place.
The Russian team are running the farthest so far.
Most of the Adidas shoe-wearing athletes are probably wearing the Messi. Must feel odd to be a pro wearing a shoe designed after another current fellow pro.