I love watching track more than the avg person. Beyond Olys, I watch WCs, USA, NCAA and conferences/regionals. So I'm a huge track fan. So this is hard to say. The Track town format is stupid
People support teams because they have a connection to the team. I.e school or locale or something. Throwing a bunch of track people onto meaningless less teams with dumb names does Not do anything for the sport. The athletes have no ties to the "teams". None. I don't care if Portland or NY wins or loses.
The organizers, promoters and coaches seem to fail to see this. In the current format the product fails.