In light of deflate-gate, I wonder what the punishment/outrage would be for the following (true) scenario from a conference Track & Field meet.
Here's the situation:
Team A - Perennial favorite to win conference meet
Team B - Distance focused team with a chance to win the conference meet
Team C - No chance to win, but has by far the best 10k/5k runner in the conference
Coach B asks Coach C to hold his top runner out of the 5k in order to give Team B a better chance of scoring more points in that event and pulling off an upset. Coach C indeed holds his runner out of the race.
What should the punishment be, if any? Does this anger you? Do you even care?