Isn't this a bit of the tail wagging the dog? I mean, most people tune into the Super Bowl to see the Half Time show. That is also why most advertisers pay the big bucks. The game has become secondary to the spectacle. No one cares about the game, at least no one that wouldn't already be watching the game on a normal Sunday or Monday evening.
I am a sports fan, but even I think this is stupid. It sounds like it came from the echo chamber of some self-important meeting at 345 Park Avenue.
The Truism of the Week wrote:
345 Park Avenue.
Damn, there are some real swinging dicks in that building!
http://en.wikipedia.org/wiki/345_Park_AvenueThis is actually a great idea. No one wants another worn out superstar: Beyoncé, Springsteen, stones, spice girls etc etc. Lets see a record label pony up some dough for an up and comer
Some lunatic wrote:
This is actually a great idea. No one wants another worn out superstar: Beyoncé, Springsteen, stones, spice girls etc etc. Lets see a record label pony up some dough for an up and comer
I can see your point, but apparently the NFL chooses like 3-5 artists and then the negotiations begin. So this year it is Coldplay, Rihanna and Katy Perry.
http://www.rollingstone.com/music/news/nfl-super-bowl-rihanna-coldplay-katy-perry-20140819So it isn't really going to be any different. It would be cool to see a label like Merge get someone up there, though. The thing is most real band wouldn't even be cool b/c they just mime it all anyway.